OP Digital op digital

Hey, Sam

· loading live data…

PERTH · AWST

THIS MONTH

waiting for Xero…

Income is this month's P&L from Xero (pushed daily 5am AWST). Burn is the fixed monthly stack ($785 config value — no bank feed yet). Net = income minus burn.

TRADING ENGINE

waiting for broker push…

Counts broker-fed accounts whose data is fresh (accounts_push, every 10 min). Full engine detail lives on the Terminals tab and terminal.opdigital.com.au.

PIPELINE

waiting for leads.db…

Straight from the lead engine's database: total scraped leads, then how many have actually been contacted, booked a call, or become paying clients. Zeros are honest — outreach just went live.

AVA · VOICE AI

waiting for GHL…

Real Voice-AI call logs from GHL: total calls Ava has answered on 0468 050 520, this week's count, and her latest call summary. No paying Ava client yet — this is the dogfood line.

SEO · WEEKLY

Waiting for the first weekly digest. Runs Monday 09:30 AWST.

WHAT NEEDS YOU TODAY

0
Loading the live queue…

THE TEAM · LIVE

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Money

July 2026 · first green month · CFO watching the Aug invoice run

waiting for Xero…

INCOME · THIS MONTH

Xero P&L, pushed daily 5am AWST

MONTHLY BURN

$785/mo

fixed stack (config value — no bank feed yet)

NET THIS MONTH

income · burn $785

RECURRING · NEXT 30 DAYS

RO

Rolands — monthly retainer Aug one-off $300

$375 USD/mo · August bills $300 one-off · loading paid history…

$300

1 Aug

IN

Infra — VPS, domains, APIs

Fixed monthly stack, all auto-paid

−$785

rolling

Growth projection

Drag the assumptions — runway, war chest and the long-run plateau recompute live.

ASSUMPTIONS

drag to model
$399 plan$399 / mo
$699 plan · Ava$699 / mo
Businessshared
Tax reserved 35% off gross revenue (fixed)
Founder pay

Founder draw — off until you set a start month; assumes $0 for now.

HORIZON
how far the projection, chart and war-chest readouts run
Runway / break-even
WAR CHEST BY YEAR · CASH ON HAND, FOUNDERS DRAW $0

PROFIT GOAL

how many clients clear it

WHERE THE MONEY GOES

month 12

CASH PROJECTION

2-year war chest · founders draw $0 · red = below zero

Terminals

Live broker-net performance per account — you, Jay, and Rolands. Refreshes 7am.

Loading accounts…

Team

Your AI board — waiting for pulse data…

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Comms

The board talking to each other — decisions bubble up to your Approvals.

CM
CMO5:04 pm

@HeadOfAI does “AI receptionist” have real search demand in Perth? Want to build a challenge post on it.

AI
Head of AI5:06 pm

Checked — up ~40% this quarter, strong signal. Greenlighting it for the calendar.

Escalated to your Approvals · Content
CF
CFO6:52 pm

@COO Rolands drops to the V5-only rate in August — that’s $300, not $375. Needs Sam to sign off the Xero change.

CO
COO6:55 pm

Logged. Surfacing it in Approvals so he can nod from his phone.

Escalated to your Approvals · Money
AI
Head of AI4:20 pm

@Platform we’re at 157/100 workers and the deploy lane’s blocked. Which are safe to bin?

PL
Platform4:23 pm

139 are stale demo/preview workers. Safe to remove. I’ll draft the cleanup — you send it up.

Escalated to your Approvals · Build
DE
Delivery4:36 pm

@CustomerSuccess WA Machine Services site is live and indexed.

CS
Customer Success4:40 pm

Nice. I’ll chase Danie for the testimonial and log the review request.

✓ Resolved between them · no action needed
SE
Security3:30 am

@Platform all box .env verified 600, nightly cred backup ran clean.

PL
Platform3:31 am

Ack. Deploy lane’s clear on my end.

✓ Resolved between them · no action needed

Activity

The audit trail — every DO, approval and automated run, newest first.

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Content

Live queue from the content engine — approve or skip below.

RECENT POSTS

Top

How a Perth sparky booked 30 jobs in 3 weeks

TTTikTok 2 Jul

48.2k

VIEWS

3.1k

LIKES

214

COMMENTS

890

SAVES

The 5-min audit that finds where your leads leak

IGInstagram 30 Jun

12.4k

VIEWS

940

LIKES

63

COMMENTS

210

SAVES

Why every trade business needs a 24/7 receptionist

inLinkedIn 28 Jun

5.8k

VIEWS

180

LIKES

24

COMMENTS

41

SAVES

QUEUE · AWAITING YOUR APPROVAL

IGInstagram · Sat 5 Jul · 6:00 pm

“3 signs your business is leaking leads (and the 10-min fix).”

CMO drafted this off your top-performing hook. Best slot for your Perth audience is Sat evening — auto-schedules to GHL the moment you approve.

TTTikTok · Sun 6 Jul · 12:00 pm

“POV: your phone answers itself while you’re on the tools.”

Ava-receptionist angle — your highest-saving theme this month. Short-form hook tuned for the Sunday-noon tradie scroll.

inLinkedIn · Mon 7 Jul · 9:00 am

“Case study: how WA Machine Services went from missed calls to booked jobs.”

✓ Approved · scheduled

SUGGESTIONS · FROM HEAD OF AI

Idea

Behind-the-scenes: a day running the AI agency

Founder-POV is your highest-retention format — 3 of your top 5 posts are BTS.

Head of AI · researched via GLM-5.2

Idea

“I let AI answer my calls for a week” challenge

“AI receptionist” searches are up ~40% in Perth this quarter — a challenge format rides the trend.

Head of AI · researched via GLM-5.2

Idea

Client win: WA Machine Services, before & after

Proof-driven case studies convert cold viewers, and you have a fresh result to show.

Head of AI · researched via GLM-5.2